In this episode, I interview Sandy Boucher, the CEO of PetPremium - the newest pet insurance company in the United States.
We talk about:
- Sandy's background before coming to the pet insurance industry.
- PetPremium's philosophy of marketing pet insurance.
- Why PetPremium chose The Hartville Group to administer their policies and the advantages of starting up this way vs. starting from scratch.
- Specifics about their policies, what's covered, available maximums, deductibles, copays, etc.
- Which plans have available riders for wellness care and what's covered.
- How PetPremium defines per-incident.
- Continuing care endorsement that maintains coverage for a previous incident over several policy periods.
- Paying the veterinarian directly in case of a large claim.
- Procedure for upgrading or downgrading a policy.
- Helps for pet owners available on PetPremium's website and their Facebook page.
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